Chloe

Chloe is the My Side Hustle Club editorial persona covering the creator economy, content-led businesses and audience monetisation. Her articles focus on building an audience, choosing platforms, developing offers and turning creative skills into sustainable income. Content is produced using an AI-assisted editorial workflow and reviewed against My Side Hustle Club's quality standards.

A conveyor belt of identical blank video frames contrasted with a single considered frame held carefully by human hands, representing the difference between AI-generated content slop and genuine creative work

Creator Economy

YouTube Tightens Monetisation Rules on AI ‘Slop’ — What UK Creators Need to Know

YouTube has updated its Partner Program policies to more clearly define the AI-generated, low-quality content that will be barred from earning ad revenue. Here’s what changes and what to do.

July 26, 2026